Finally, easy to use, interactive, full featured tables, charts, and trend charts from all of your data can be at your fingertips. Now BrandTrend® can attach to any Dimensions dataset giving unparalled data access. This combination provides both unbeatable speed and ease of use.
Get StartedThe zoom analysis screen indicates the media trends over the time period as well as the media effect slope, the correlation with the response measure, and the ratio of spend to the increase in the response measure. The analysis continues by ranking the ad executions in order of those most likely to be influencing the increase in the response measure over the selected time period.
Get StartedThe Dynamic Analysis screen allows the analyst to scroll back and forth through time making it visually easy to correlate movements in the response measure with changes in individual executions or the appearance of events.
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